Legal

777l Privacy Policy — Your Data, Protected

We take your privacy seriously. This policy explains exactly what data 777l collects, why we collect it, and how we keep it safe — in plain language, without legal jargon.

Last Updated: January 2026

Introduction

This Privacy Policy ("Policy") describes how 777l ("we", "us", "our") collects, processes, stores, and protects the personal data of users ("you", "your") who access or use the 777l website at 777l.bio, including all services, features, and products available on the platform. This Policy forms part of our Terms and Conditions and should be read in conjunction with them.

By creating a 777l account, making a deposit, or otherwise using the platform, you acknowledge that you have read and understood this Privacy Policy and consent to the collection and processing of your personal data as described herein. If you do not agree to this Policy, please do not use the 777l platform.

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Your Data Stays in Bangladesh
777l processes and stores player data primarily to serve the Bangladesh market. We do not sell your personal data to third parties, we do not share it for advertising purposes beyond what is described in this Policy, and we apply SSL encryption to all data transfers between your device and the 777l platform.

What Data We Collect

777l collects different categories of personal data depending on how you interact with the platform. The categories below describe the types of data we may hold about you at any given time.

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Identity Data
Name, date of birth, NID or passport number submitted during KYC.
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Payment Data
bKash, Nagad, Rocket, Upay, or card details used for deposits and withdrawals.
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Device & Technical Data
IP address, browser type, device model, OS version, and session timestamps.
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Gaming Activity Data
Bets placed, games played, win/loss records, bonus usage, and session duration.
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Location Data
Country and approximate region inferred from IP address for compliance purposes.
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Communications Data
Emails, chat messages, and support tickets you send to the 777l team.

How We Collect Your Data

777l collects personal data through several channels. Understanding these channels helps you make informed choices about how you interact with the platform.

Direct Registration and KYC
When you create a 777l account, you provide your name, email address, mobile number, date of birth, and preferred payment method. During KYC verification, you may additionally submit a government-issued photo ID (National ID card, passport, or driving licence) and proof of payment method. This data is provided directly by you and forms the foundation of your account record.
Automated Technical Collection
When you browse or play on 777l, our servers automatically collect technical data including your IP address, the type of device and browser you are using, operating system version, referring URL, pages visited, time spent on each page, and error logs. This data is collected using standard server logging and session management technologies and is used primarily for security monitoring, fraud detection, and platform performance optimisation.
Cookies and Similar Technologies
777l uses cookies and similar browser storage technologies to maintain your login session, remember your preferences, and analyse platform usage patterns. See the Cookies section below for a full description of the cookies we use and how to manage them.

How We Use Your Data

777l uses personal data only for legitimate, defined purposes. We do not use your data for purposes that are incompatible with those listed below, and we do not use automated decision-making or profiling that produces legal or similarly significant effects on you without human oversight.

  1. To create and manage your 777l account, including identity verification, KYC compliance, and account security.
  2. To process deposits and withdrawals via bKash, Nagad, Rocket, Upay, Visa, and Mastercard, and to maintain accurate transaction records in BDT.
  3. To deliver the gaming experience — including personalising game recommendations, calculating and crediting bonuses, and applying wagering requirement tracking.
  4. To comply with anti-money laundering (AML) obligations, fraud detection requirements, age verification mandates, and other applicable regulatory requirements.
  5. To provide customer support, respond to your enquiries, investigate disputes, and communicate important account-related updates.
  6. To send you promotional communications about bonuses, new games, and special offers — but only where you have not opted out of marketing communications.
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Marketing Opt-Out
You may opt out of marketing communications at any time by contacting [email protected] with the subject line "Unsubscribe". Opting out of marketing communications does not affect transactional or account-management communications, which we are required to send for account security and regulatory compliance reasons.

777l processes your personal data on the following legal bases. At least one legal basis applies to every processing activity we undertake.

Contractual Necessity
Processing your registration details, payment information, and gaming activity data is necessary to perform the contract between you and 777l — i.e., to provide you with a functional casino and sports betting platform.
Legal Obligation
We are required by applicable law to carry out KYC verification, age verification, AML screening, and to maintain transaction records for a defined minimum period. These processing activities are mandatory and cannot be opted out of — without them, we cannot legally offer you an account.
Legitimate Interests
We process certain data on the basis of our legitimate interests — for example, fraud detection, security monitoring, platform performance analysis, and responsible gaming enforcement. In each case we have assessed that our interests are not overridden by your privacy rights, and we apply the minimum data necessary to achieve the purpose.
Consent
Where we send you marketing communications or use non-essential analytics cookies, we do so on the basis of your consent. You may withdraw consent at any time without it affecting the lawfulness of processing carried out prior to withdrawal. To withdraw marketing consent, contact [email protected].

Sharing Your Data

777l does not sell your personal data. We do not share your data with third parties for their own marketing or advertising purposes. We share your data only in the limited circumstances described below, and only to the extent necessary for the stated purpose.

Any third party that receives data from 777l is contractually required to process that data in accordance with applicable privacy standards and to use it only for the purpose for which it was shared. We do not permit third-party recipients to further disclose your data without our prior authorisation.

Payment Service Providers
To process your deposits and withdrawals, we share the minimum necessary payment and identity data with bKash, Nagad, Rocket, Upay, and card payment processors. These providers act as independent controllers of payment transaction data and are subject to their own privacy policies and regulatory requirements.
Game Software Providers
Games on 777l are delivered by third-party providers including Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, Spribe, and Ezugi. These providers receive session and game activity data necessary to deliver the game to you. They do not receive your identity or payment data beyond what is required for game delivery and fair-play auditing.
Regulatory and Legal Authorities
Where we are legally required to do so — for example, in response to a court order, regulatory investigation, or law enforcement request — we will disclose personal data to the relevant authority. We will not disclose more data than is required by the specific legal obligation and will, where permissible, notify you of any such disclosure.

Cookies

Cookies are small text files placed on your device when you visit a website. 777l uses cookies to keep you logged in between sessions, remember your language preference, and understand how players use the platform so we can improve it. We do not use cookies to serve you third-party advertising.

You can manage cookies through your browser settings. Most modern browsers allow you to block all cookies, accept only first-party cookies, or delete cookies after each session. Note that disabling essential cookies will affect your ability to log in and use core platform features.

Essential Cookies
These cookies are strictly necessary to operate the 777l platform. They maintain your login session, secure your account against session hijacking, and store your language preference. Without essential cookies, 777l cannot function. These cookies cannot be disabled.
Analytics Cookies
With your consent, 777l uses analytics cookies to understand aggregate platform usage — including which pages are visited most often, how long players spend on different game categories, and where players drop off in the registration flow. This data is used only to improve the platform and is never linked to your individual identity in external reports.

Data Security

777l applies industry-standard security measures to protect your personal data against unauthorised access, accidental loss, destruction, or alteration. All data transmitted between your device and the 777l platform is encrypted using SSL (Secure Sockets Layer) technology. Account passwords are stored in hashed form and are never accessible in plain text to any 777l employee.

While 777l takes all reasonable steps to protect your data, no internet-based platform can guarantee absolute security. If you suspect that your account has been compromised, please contact [email protected] immediately. You should also change your password as soon as possible and review your recent transaction history for any unauthorised activity.

Data Retention

777l retains your personal data for as long as your account is active and for a period thereafter as required by applicable law. Transaction records, KYC documents, and account history are retained for a minimum of five (5) years following account closure to satisfy AML and financial record-keeping obligations. After the applicable retention period has expired, data is securely deleted or anonymised.

Data used solely for analytics and platform improvement purposes is anonymised within twelve (12) months of collection so that it can no longer be linked to any individual player. Marketing preferences and communication history are deleted promptly upon receipt of an opt-out request.

Your Data Rights

As a 777l player based in Bangladesh, you have the following rights in relation to your personal data. To exercise any of these rights, submit a written request to [email protected]. We will respond within a reasonable timeframe and in any event no later than thirty (30) days from receipt of your request.

  • Right of Access — You may request a copy of the personal data 777l holds about you, including your account details, transaction history, and KYC records.
  • Right to Rectification — If any personal data we hold about you is inaccurate or incomplete, you may request that we correct or complete it.
  • Right to Erasure — You may request deletion of your personal data where it is no longer necessary for the purposes for which it was collected, subject to our legal retention obligations.
  • Right to Restrict Processing — You may request that we limit how we use your data while a correction or objection request is being considered.
  • Right to Object — You may object to processing carried out on the basis of legitimate interests, including direct marketing. We will cease that processing unless we can demonstrate compelling legitimate grounds that override your interests.
  • Right to Data Portability — Where processing is based on your consent or on contractual necessity and is carried out by automated means, you may request that your data be provided to you in a structured, commonly used, machine-readable format.

Please note that some rights are subject to exceptions. For example, we cannot delete data that we are legally required to retain. Where we are unable to fulfil a request in full, we will explain the reason and, where possible, fulfil the request partially.

Children's Privacy

The 777l platform is strictly for adults aged 21 and above. We do not knowingly collect, process, or retain personal data belonging to individuals under the age of 21. If we become aware that personal data has been submitted by or on behalf of a person under 21, we will delete that data immediately and close the associated account. If you believe that a person under 21 has registered a 777l account, please contact us immediately at [email protected] so we can investigate and take appropriate action.

Changes to This Privacy Policy

777l may update this Privacy Policy from time to time to reflect changes in our data practices, platform features, or applicable law. When we make material changes, we will notify you via the platform or by email to the address registered on your account. The date at the top of this Policy indicates when it was last updated. Your continued use of 777l following any update constitutes your acceptance of the revised Policy. We encourage you to review this page periodically so you are always informed about how your data is handled.

Contact Us About Your Privacy

If you have any questions about this Privacy Policy, wish to exercise your data rights, or want to raise a concern about how 777l handles your personal data, please contact our support team. We aim to respond to all privacy-related enquiries within 30 days of receipt.

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Response Time Within 30 days (Bangladesh Standard Time, UTC+6)

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